The Teach on Mars teams were honoured to travel to Nigeria to help develop two local initiatives. We take a look back at their trip.
An ambitious and socially-minded project
Nigeria has a vibrant cinematic heritage. Nollywood is the second largest film industry behind India’s Bollywood, producing 2,500 films per year on average and making the sector a significant job pool for which the training offer leaves much to be desired. Through the application, Edojobs is able to train people for cultural and creative careers and industries, despite there being no specialised schools in the country. Learning using mobile phones, which are the most popular screens country-wide, gives the opportunity to train more people, anytime and anywhere.
“Nigeria has succeeded in creating a very active and completely autonomous production sector generating 300,000 jobs directly and indirectly. Today, the Nigerian film industry represents a market worth more than 300 million euros”.
Senat.fr – Nigeria, the indispensable titan of Africa
Teach on Mars was therefore asked to present the solution and its main features to the various stakeholders. It was also an opportunity to train around twenty managers and another twenty content makers with a view to deploying their application in January 2022.
Wazobia expands into professional audio-visual and entertainment training
Edojobs is not the only organisation to envision the potential of mobile learning. Wazobia, Nigeria’s largest TV media group, wishes to provide training to the largest possible number of people. It thus decided to launch the Wazobia Academy, in partnership with LAFAAAC and Teach on Mars, offering affordable and accessible courses for developing skills in the audio-visual and entertainment sectors.
Teach on Mars provides support through its user experience know-how and mobile learning pedagogy, without forgetting best practices and the creation and incorporation of videos and audio, which are central components of the project.
A unique opportunity to bring new training methods to Africa
Thanks to large-scale projects, Teach on Mars is actively participating in the digital transformation which is currently taking place in sub-Saharan Africa and is helping organisations to offer high-quality courses, accessible to all and created locally thanks to established professionals.
D’abord éditrice de manuels scolaires, professeure et coordinatrice pédagogique à l’Université, Julia a rejoint l’équipe Learning Experience chez Teach on Mars pour apporter ses compétences en pédagogie. La gamification et la différenciation pédagogique sont notamment ses chevaux de bataille.